Fall Internship Opportunities: Brand Awareness Campaign for The Force for Health Network

Brand Awareness Campaign for The Force for Health Network

The Force for Health® Network

Robert Gillio

Managing Director

Preferred learners
  • Anywhere
  • Academic experience
Categories

Market research, Digital marketing, Community engagement, Marketing strategy, Social media marketing

Skills

marketing strategies, target audience, brand awareness, promotional materials, marketing, market research, research

Project scope

What is the main goal for this project?

The Force for Health Network is looking to increase its brand awareness and expand its reach within rural and urban areas worldwide. The organization aims to connect with a broader audience, particularly focusing on health-conscious individuals, community leaders, and local healthcare providers. The project will involve developing a comprehensive marketing strategy that leverages both digital and traditional media channels. The goal is to create a cohesive campaign that highlights the network’s mission, services, and community impact. The project will provide learners with the opportunity to apply their knowledge of marketing principles, digital media, and community engagement strategies. The team will conduct market research, identify key demographics, and design promotional materials to effectively communicate the brand’s message.What tasks will learners need to complete to achieve the project goal?

– A detailed marketing strategy document outlining the campaign’s objectives, target audience, key messages, and chosen media channels.

– A set of promotional materials, including social media posts, flyers, and email templates, designed to increase brand visibility.

– A market research report identifying key demographics and potential outreach opportunities within the Toronto area.

– A project presentation summarizing the campaign plan, research findings, and expected outcomes.

Supported causes

 Good health and well-being

About the company

Company Overview: The Force for Health Network is a pioneering organization with offices in Tucson, AZ, and State College, PA. Our mission is to enhance community health through education, engagement, and innovative initiatives. We bring together leaders and organizations to create healthier communities through shared resources, collaboration, and health literacy programs. Interns will work directly with the co-founders which are the CEO and Chief Medical Officer.